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Your Fresh-Picked Branded Merch Experience

6 Locations. 5 Days. 100+ Premium Ideas to Elevate Your Brand.

Your brand is more than a logo—it’s an experience. Join Prisma for a multi-city event dedicated to the power of branded merchandise. We’re opening our doors in Phoenix, Tucson, Austin, Nashville, Baton Rouge, and New Orleans to show you how the right merch moves the needle for your business.

See the latest trends, touch the newest fabrics, and meet the premium vendors behind the industry’s most sought-after products.

Julie Volz

Chief Sales and Marketing Officer, Prisma
Julie began her print career more than 25 years ago working at the front counter of her local AlphaGraphics while attending college. During her tenure, she worked her way up through multiple roles, eventually earning nationwide status with the Top 10 Salesperson and #1 Salesperson of the Year Awards. As Chief Sales and Marketing Officer at Prisma, Julie uses her extensive experience and industry knowledge to advance Prisma’s solutions and technology, evolve the go-to-market strategies for the brand, and lead the sales teams from each of Prisma’s divisions.
 
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Renzo Freitas

Director, F&B Innovation,
IHG Hotels & Resorts
Renzo is a seasoned operations and development pro with a knack for launching successful concepts and running profitable businesses. Currently, he serves as the Director of Branded Concepts and Bars at InterContinental Hotels Group (IHG®), where he heads up the development and execution of branded concepts and bar operations across their properties. His strategic thinking and operational skills have been key in enhancing customer experiences and boosting revenue. Renzo has held leadership roles at various respected companies like SIF Partners, Tom's Urban, Pasta Jay's, and Quiznos.
 

The Event Experience

What to Expect at Merch to Market Week:

  • Curated Vendor Showcases: We’ve invited our top-tier merch partners into our facilities. Get first-look access to retail-quality brands and innovative promotional products.
  • The "Message to Market" Strategy: Learn how Prisma’s logistics and "dokshop" technology turn a simple promo item into a powerful, scalable marketing campaign.
  • Tactile Inspiration: Skip the catalog. See, feel, and wear the latest in premium apparel, tech gadgets, and eco-friendly swag.
  • Expert Consultations: Meet with our brand specialists to brainstorm your next big campaign on the spot.
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Why Merch Matters

In a digital world, physical touchpoints win. Whether you are looking to reward employees, impress prospects at a trade show, or create a cohesive brand identity across 50 locations, Prisma’s Branded Merch division is your partner in execution.

"Merch to Market" isn't just about picking a pen; it’s about choosing a partner that understands kitting, fulfillment, and the technology needed to get your brand into the hands of the people who matter most.

A Preview of Our Premium Partners